Fashion E-Commerce Store

Mobile-first online fashion store with Stripe payments & order tracking

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+42%

Conversion Rate

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+85%

Mobile Revenue

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0.9s

Load Time

payments

Payment Methods

01 Project Overview

A Vietnamese fashion brand needed a complete digital storefront to replace their fragmented Instagram/Zalo selling process. We built a full-featured e-commerce platform with a stunning visual design that showcases their clothing collection while making purchase conversion effortless.

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The Challenge

The brand was losing sales by relying on DMs and manual bank transfers. They had no inventory system, no abandoned cart recovery, and their mobile experience was non-existent. Customer trust was low without a proper secure payment system.

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Our Solution

We built a Vue.js PWA storefront with Node.js/Express backend, MongoDB for flexible product catalog management, and Stripe for secure global payments. The mobile-first design prioritizes product photography and makes the checkout process a delightful 3-step flow.

02 Key Features

check_circleMobile-first progressive web app (installable on phone)

check_circleRich product catalog with size guides, color variants, and zoom gallery

check_circleSecure Stripe payments with Vietnamese bank transfer support

check_circleReal-time inventory management with low-stock alerts

check_circleAbandoned cart email recovery automation

check_circleOrder tracking dashboard for customers

check_circleDiscount codes and flash sale scheduling

check_circleAdmin panel for product, order, and customer management

03 Results & Impact

Conversion rate increased 42% vs. social media selling

Mobile revenue grew 85% in first quarter

Average order value increased 30% with upsell features

Abandoned cart recovery emails generate 15% of monthly revenue